Productivity. Profitability. Peace of Mind.

Monthly Archives: October 2013

When It Comes To Sales, Do Good Things Really Come To Those Who Wait Or…Does The Early Bird Truly Get The Worm?

How would you describe your company’s basic business-to-business sales philosophy: passive/reactive or aggressive/proactive? The passive/reactive philosophy is not necessarily the wrong approach just as the aggressive/proactive philosophy is not always a required ingredient for success.  And, realistically, most businesses engage in both to some degree.  However, there are some simple criteria for deciding which approach [...]